At Atlantis, we exist to bring the extraordinary to every holiday and experience through connection, empowerment, precision, care, and warmth. Inspired by the majesty and mystery of the ocean, Atlantis resorts are unique destinations full of life, wonder, and surprise, where we seek to exceed our guests’ expectations at every possible turn. Atlantis Dubai is an iconic entertainment destination comprised of two world-class resorts; Atlantis, The Palm and Atlantis, The Royal; offering an unbeatable opportunity for you to grow and develop in your career. With a sense of exhilaration and discovery, we create unforgettable memories by providing guests the opportunity to discover an extraordinary world filled with thrilling adventures. Whether we are designing a couple’s retreat or serving the extraordinary in one of our award-winning celebrity chef restaurants, we approach everything with imagination to spark a sense of courage, inspiration, and innovation. This is not simply our job, it’s our passion.
As the Manager, Marketing – Brand, you will manage all marketing for Atlantis the Royal and be responsible for driving the Atlantis Dubai brand and direct business, including branding, campaigns, activations, channels, products, and collateral to achieve key budget objectives for the direct business. You will drive rooms business to ensure brand consistency in communications both on and offline to achieve annual rooms budget for the direct channel, while helping in the building of strategic marketing plans for the brand and direct business, and help the sales team drive their respective market programs with both brand and tactical messages without compromising brand integrity. You will also have strong awareness of business performance to drive budget targets. You will become the brand guardian and audit and maintain visual library for the Atlantis brand, driving brand identity, tone of voice, and compliance for the brand to ensure it is understood, protected, and promoted in all marketing and business mediums.
This role will also require you to create a promotional and content calendar in line with business objectives to drive a consistent presence in the market by brand and by channel, and to create innovative ideas to drive awareness and maximize exposure for respective brand and rooms business units. The Marketing Brand Manager will work collaboratively across the broader marketing, sales, PR, and operations teams for effective brand and campaign management.
The successful candidate must be passionate about brand marketing and have prior experience in this field, with strong marketing campaign and commercial experience. You will have a minimum of 4-5 years’ experience working within a fast-paced environment within a marketing team, creative or media agency, and preferably have a proven ability to manage staff. You will also have excellent communication skills, both written and spoken, have the ability to work well under pressure and meet tight deadlines, and have good stakeholder management. You will be able to manage multiple projects at once and have strong project management skills. A degree in marketing or business management is also preferred.
Join a team that is adventurous, creative, warm-hearted, and extroverted. We believe in making our guests happy beyond anything they have ever imagined. We wow them at every turn and create memories that will last a lifetime. You will be at the heart of this vision, to constantly innovate to deliver Amazing Experiences and Everlasting Memories.
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