Junior Brand Manager

Junior Brand Manager - Global Beauty Brand

We are on the hunt for an energetic and innovative Junior Brand Manager to enhance our clients Marketing Department within their Beauty Category. This role is pivotal in spearheading the development and implementation of brand strategies that amplify our clients presence, foster engagement, and escalate sales. The candidate will have a passion for the beauty sector, a profound grasp of consumer dynamics, and excel in teamwork across various departments. This role could be perfect for someone transitioning from a trade marketing background looking to focus more on brand management or someone already as a BM who is looking to work on something special.

Key Responsibilities:

1. Strategic Brand Development:
   • Aid in crafting overarching brand strategies in sync with business goals.
   • Support the creation of yearly brand narratives that highlight major initiatives, product introductions, and marketing drives.
2. Product Launch and Lifecycle Oversight:
   • Engage with product innovation teams to ensure the triumphant market entry of new offerings.
   • Supervise existing product ranges, recommending rejuvenation tactics or phase-out plans as needed.
3. Market Intelligence and Consumer Insight:
   • Execute market analysis to stay ahead of industry shifts, competitive moves, and customer preferences.
   • Employ consumer insights to guide product innovation, promotional endeavors, and brand positioning.
4. Interdepartmental Collaboration:
   • Ensure the cohesive execution of brand strategies by liaising with sales, design, and logistics teams.
   • Partner with creative units to forge impactful and unified brand narratives across diverse platforms.
5. Digital Marketing Innovation:
   • Facilitate the launch and management of digital marketing strategies, embracing social media initiatives, influencer collaborations, and web-based promotions.
   • Evaluate digital and social media analytics to refine and enhance marketing campaigns.

Ideal Candidate Profile:

• A superstar in the beauty industry with keen insights into consumer behavior.
• Strong collaborative skills to work effectively across different teams.
• Experience or knowledge in digital and social media marketing strategies.

Join us to embark on a journey of brand elevation and innovation within the dynamic beauty landscape. Your contribution will not only shape our clients brand's trajectory but also carve out a path for personal and professional growth in a global setting with an award-winning leadership team. This fantastic position is designed to play a crucial role within the Marketing Department, focusing on the cultivation and implementation of strategic initiatives that enhance brand visibility, drive consumer engagement, and accelerate sales growth. The successful candidate will possess a deep-rooted passion for the beauty industry, an intricate understanding of consumer behavior, and the ability to work seamlessly across multiple functions.

Keywords:

• Brand strategy
• Market research
• Consumer insights
• Product development
• Cross-functional collaboration
• Digital marketing
• Social media campaigns
• Influencer partnerships
• Brand awareness
• Sales growth
• Competitive analysis
• Creative direction
• Marketing campaigns
• Brand positioning
• Product lifecycle management
• Analytics and performance metrics
• Customer engagement
• Product launches
• Promotional activities
• Team leadership
• Communication skills
• Project management
• Strategic planning