Inbound digital marketing specialist

About us:

We are Openbravo, a dynamic and modern enterprise software company, certified Great Place to Work in both Spain and France, and member of the DL Software Group.

Openbravo helps retail and restaurant chains to be more competitive through the adoption of a flexible mobile and cloud-based unified commerce platform.

If you want to take part in a company known for its inclusive and supportive workplace culture and where you can grow professionally along with our product, then please read on, as we can’t wait to tell you more about the position!

Position overview:

As an Inbound Marketing Specialist, your main mission will be to lead and execute different digital marketing projects (newsletters, landing pages, banners, SEO, social media...) with the objective of attracting qualified leads that can be converted into opportunities and customers.

Position responsibilities:

1. Monitoring and management of social media (especially LinkedIn).
2. Definition of email marketing campaigns.
3. Design and sending of newsletters.
4. Design and optimization of landing pages.
5. Web and blog content updates.
6. Content generation for different channels.
7. Proposal of objectives based on lead generation ratios.
8. Use of reports and analytics for tracking and decision support.

Position requirements:

• Perfect spoken and written Spanish and a high level of spoken and written English (professional use).
• 2-3 years of experience designing and creating digital content in different formats.
• 1-2 years of experience in LinkedIn management: strategy definition, knowledge of key metrics, definition of the publication calendar, community dynamization (response to comments, participation in groups...), campaigns...
• Experience in email marketing projects, such as the improvement and optimization of the contact database to increase reception, and open or click-through rates.
• Analysis and proposal of keywords for the creation of ad copies, email campaigns, and other content.
• Knowledge and experience in Hubspot, including the ability to design and adapt templates and documents (HTML/CSS).
• Ability to define and control KPIs for periodic reporting and tracking of results.
• Design savvy and strong writing skills.
• Excellent communication and teamwork skills.
• Ability to work in a very dynamic and changing environment.
• Results oriented.

What we offer:

• Above competitive salary & benefits package.
• Possibility to work fully from home or hybrid (if based in Barcelona or Pamplona).
• Flexibility in schedule.
• Free training (English/French/Spanish lessons + adapted training based on your professional needs and interests).
• Continuous performance feedback with an annual review so you can keep growing professionally.
• Fresh fruit, drinks and loads of snacks every day.
• Referral bonus.
• Fantastic colleagues from all over the world.
• A career in a fast-paced, entrepreneurial business environment.
• An opportunity to accelerate your professional development.