ASTUDIO, the leading digital marketing agency in the region for luxury, is currently seeking a dynamic and experienced Head of Social Media to manage our prestigious luxury accounts and lead our social media department.
The role requires a seasoned professional with a minimum of 5-7 years of proven experience in social media management, with a focus on affiliate and influencer strategies, particularly within the luxury sector.
Key Responsibilities:
Develop and execute comprehensive affiliate and influencer marketing strategies tailored to high-end brands and clientele to drive revenue and brand awareness.
Build and maintain relationships with top affiliates and influencers in the luxury space, negotiating partnerships and contracts to ensure mutual success.
Create compelling campaigns and content collaborations that resonate with affluent audiences and uphold the brand's premium image.
Analyze campaign performance and ROI within the luxury sector, providing insights and recommendations for optimization and improvement.
Stay updated on luxury industry trends and best practices, incorporating innovative strategies to maintain the brand's competitive edge.
Collaborate with internal teams to integrate affiliate and influencer marketing initiatives into broader luxury marketing strategies.
Desired Candidate Profile
Requirements:
Bachelor's degree in Marketing, Communications, or related field.
Minimum of 5-7 years of experience in social media management, with a focus on affiliate and influencer strategies within the luxury sector.
Strong negotiation and relationship-building skills, with a demonstrated ability to navigate the luxury market and establish partnerships with top-tier affiliates and influencers.
Analytical mindset, with the ability to interpret data and metrics specific to the luxury industry to drive decision-making and optimization.
Excellent communication and interpersonal skills, with the ability to collaborate effectively with internal and external stakeholders in the luxury space.
Strategic thinker, with a creative flair and innovative approach to developing and implementing affiliate and influencer marketing strategies tailored to luxury brands.
Proven track record of success working with high-end brands or clientele in the luxury sector.
Ready to make your mark on the luxury world? Join ASTUDIO and lead the next revolution in Social Media.