Food Runner Sirene by GAIA

The Assistant Manager of Proximity Markets is responsible for executing research initiatives and strategies to enhance understanding and engagement within proximity markets. This role is key in assisting with the development and refinement of the operational model, managing data collection, and supporting the implementation of regional B2B marketing strategies.

Additionally, the Assistant Manager helps in organizing regional events, negotiating with service providers, and ensuring the effectiveness of partnership agreements. The objective is to support the department's goals by ensuring strategic alignment, operational efficiency, and continuous improvement in all activities related to proximity markets.

KEY ACCOUNTABILITIES :

Core Functional Responsibilities & Subject Matter Expertise :

• Assist in comprehensive research initiatives to deepen understanding of market trends, consumer behaviors, and key players in proximity markets, enhancing strategic market insight.
• Support the development and refinement of the regional operational model, contributing strategically and documenting ongoing improvements including organizational structures and process definitions.
• Help evaluate the effectiveness of the operational model by participating in advanced analyses like cost-benefit and feasibility studies, and formulating strategic recommendations.
• Participate in the development and execution of regional B2B marketing strategies, ensuring thorough analysis and meticulous document preparation.
• Assist in managing the data collection process according to DET standards to effectively analyze regional marketing performance.
• Collaborate in market research and engage in negotiations to develop and secure partnerships with regional travel and trade organizations, including managing contract preparation and material collection.
• Support the preparation and negotiation of contracts and collection of materials for partnership agreements within the travel and trade sectors.
• Assist in planning and organizing the regional event calendar, including exhibitions, roadshows, and promotional trips, aligning them with DET’s strategic objectives.
• Engage in negotiations with service providers to secure optimal terms for in-market events and oversee logistical arrangements.
• Contribute to the creation of event materials such as presentations and collaterals, ensuring high-quality content and delivery.
• Facilitate internal collaboration with marketing teams in Dubai to manage operational aspects of in-market events.
• Monitor and follow-up with third-party providers to ensure timely execution and document collection for projects.
• Maintain effective communication and information exchange with both internal and external stakeholders to support project requirements and timelines.
• Maintain databases of regional market intelligence, ensuring data is accurate and readily available.
• Handle all logistical arrangements for meetings and events with regional partners, including scheduling, preparation of necessary reports, and ensuring adherence to budget and timelines.
• Implement and track performance metrics for regional initiatives, analyzing success and reporting findings to the Manager.
• Act as the main point of contact for regional partners and stakeholders, fostering strong relationships.
• Supervise and mentor a team of coordinators and interns, enhancing their professional skills.
• Organize and conduct training sessions for new systems or processes relevant to the regional model.
• Work closely with agencies and vendors to support content creation, ensuring adherence to service level agreements (SLAs).
• Prepare and deliver detailed status reports on regional activities, challenges, and achievements during departmental meetings.
• Stay updated on emerging social media trends and tools relevant to proximity markets, identifying opportunities for innovation.