Executive - SEO

RAK Ceramics PJSC
Dubai
AED 120,000 - 200,000
Job description

We help to create icons, we help to build marvels and our products feature in some of the most iconic buildings in the world.

RAK Ceramics is one of the largest ceramics brands in the world, specializing in ceramic and gres porcelain wall and floor tiles and sanitaryware. Headquartered in the United Arab Emirates, we serve clients in more than 150 countries through our network of operational hubs in Europe, the Middle East and North Africa, Asia, North & South America, and Australia. Across our global operations, we employ approximately 12,000 employees from more than 40 nationalities.

We are a publicly listed company on the Abu Dhabi Securities Exchange in the United Arab Emirates and on the Dhaka Stock Exchange in Bangladesh.

Life at RAK Ceramics

At RAK Ceramics, you will have the opportunity to work with our team of industry icons, best engineers, designers, and developers who together create and deliver lifestyle solutions that are the hallmark of our world-class brand. We take pride in our forward-thinking dynamic culture that champions diversity and inclusivity and fosters a respectful working environment.

What you will be doing

  1. Develop and execute successful SEO strategies that drive organic traffic and improve keyword rankings on major search engines.
  2. Perform ongoing SEO audits to identify opportunities for improvement.
  3. Execute tests, collect and analyze data and results, identify trends and insights in order to achieve maximum ROI in paid search campaigns.
  4. Track, report, and analyze website analytics and PPC initiatives and campaigns.
  5. Continually perform keyword discovery, expansion, and optimization.
  6. Research and implement SEO recommendations, research and analyze competitor advertising links.
  7. Conceptualize and execute link building strategy.
  8. Ensure newly developed code meets SEO best practices.
  9. Drive SEO in content creation and programming while creating the category & product’s content.
  10. Quality content creation of each landing page & products according to the SEO standards.
  11. Provide SEO recommendations and guidance for website structure, content, linking, and other factors to improve SEO positions.
  12. Conduct comprehensive keyword research and analysis to guide content creation and optimization.

What we are looking for

  1. Someone who has a sound comprehension of performance marketing, conversion, and online customer acquisitions.
  2. Prior experience of working with a content management and writing system.
  3. Experience working with the Digital Marketing team to ensure brand standards and developers for best link strategy, improving SEO codes.

Our ideal match

  1. Minimum 3 – 5 years of proven experience as an SEO specialist.
  2. In-depth understanding of ranking factors and search engine algorithms.
  3. Experience working with Google or Adobe Analytics and managing PPC campaigns.

RAK Ceramics is an Equal Opportunity Employer. We do not discriminate on the basis of race, colour, religion, gender, national origin, disability, age, citizenship, marital or domestic/civil partnership status.

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