Bachelor of Business Administration (Management)
Nationality: Any Nationality
Vacancy: 1 Vacancy
Job Description:
- 3+ years of professional non-internship marketing experience
- 2+ years of working with creative teams, content managers, and marketers to bring brand promise to life experience
- Experience managing teams
- Experience using data and metrics to drive improvements
- Experience with Excel or Tableau (data manipulation, macros, charts, and pivot tables)
Amazon Web Services is seeking a talented, self-directed field marketing expert to lead our Greenfield Enterprise segment marketing in MENAT. This is a unique opportunity to play a key role in an exciting, fast-growing business.
As the Greenfield Enterprise segment marketing in MENAT, you will be responsible for developing a deep understanding of the Enterprise Greenfield customer audience and their needs, developing a scalable marketing strategy to address them. This audience contains local enterprises as well as global enterprises, and encompasses both technical and business decision-makers. Your remit will include understanding our business strategy, understanding customer needs, building a targeting framework, defining the proposition, program planning, campaign/messaging development, and coordinating execution across our MENAT field marketing teams to deliver results.
Key job responsibilities:
- Develop and execute regional enterprise greenfield field marketing programs and activities that help to drive awareness, education, customer adoption, and pipeline acceleration.
- Leverage global marketing resources to meet sales requirements and find ways to invent and simplify to address sales needs without large budgets.
- Act as marketing contact with sales team and leaders, including regular participation in sales team calls, in-person meetings, and planning sessions.
- Earn trust and maintain strong relationships with Pre-sales, Demand Generation, and Solution Architects teams to support their goals, working in conjunction with other marketing leaders and with peers, increasing engagement with marketing and driving program support.
- Deliver clear, consistent, and frequent communication with field marketing stakeholders to ensure ongoing clarity on strategy, tactics, goals, and performance for campaigns.
- Provide detailed campaign updates via regular and ad hoc business reviews, which highlight key metrics and KPIs reflecting performance.
Desired Candidate Profile:
- 2+ years of segmentation and developing customer profiles experience
- 2+ years of supporting quantitative and qualitative consumer research experience
- Experience using data and metrics to measure impact and determine improvements
- Experience building, executing, and scaling cross-functional marketing programs