Performance Manager

Overview

Assembly is made of the ingredients of the modern agency, bringing together data, talent, and technology to deliver a connected set of solutions for media + more to the best brands on the planet. We’re home to more than 1,800 of the industry’s top talent across 30+ offices, who bring unmatched global omnichannel media expertise + data, technology, and business consulting capabilities that find change and fuel growth for brands worldwide. Assembly is a proud member of Stagwell, the challenger network built to transform marketing.

Learn more about Assembly here: https://www.assemblyglobal.com/

We’re currently recruiting for aPerformance Manager as part of the growth of our Paid Media team. This role would be based in our Dubai office.

Responsibilities

• Confidently and independently builds campaigns ‘from the ground up’ across Google and Meta platforms (minimum)
• Ability to analyze results and translate them into insightful actions to internal teams and external stakeholders
• Optimize Search and Social campaigns using your in depth knowledge of bid strategies, audience targeting and best practice campaign structure
• Key role in budget management / planning across multiple markets and platforms according to the clients key KPI’s. Experience using Google Keyword Planner, YT planner, Facebook Campaign Planner
• Ability to build test and learn frameworks using your knowledge of how to implement experiments/ AB tests across Meta and Google
• Up to date knowledge of best practices across platforms and the ‘go to’ person for technical in platform queries from the team.

Qualifications

• 4+ years’ experience in performance marketing (both paid search & paid social)
• Keen attention to detail and data driven mindset
• Ability to prioritize the workload of yourself and support junior members in doing so. Self- motivated and never misses a deadline
• Communicates clearly and concisely to different stakeholders, building strong relationships within the agency and with clients
• A curious mind who actively participates in growing and developing the agency
• A problem solver who can identify issues and independently come up with solutions
• Ability to manage relationships as the go to point of contact for day to day communications with the client
• A team player who has a leading role in supporting more junior members with training and development
• Google Analytics – knowledge of how to pull various reports.
• Google Ads and Facebook Business Manager (in depth) – able to pull reports, build campaigns, run scripts.
• Ads Editor – in depth working knowledge of ads editor to support independent building of campaigns
• Excel – advanced knowledge and experience using pivot tables, VLOOKUP, SUMIFS, concatenate functions.
• Apple Search Ads – experience in campaign management & keyword optimization
• TikTok Ads Manager – proficient in campaign setup, creative testing, and audience targeting optimization
• Experience with app campaign management and optimization, including a deep understanding of SKAdNetwork (SKAN), app installs, and re-engagement strategies
• Understanding of iOS privacy features (ATT) and their impact on mobile app marketing strategies
• Proficiency in mobile measurement platforms (MMPs) such as AppsFlyer, Adjust, or Branch
• PowerPoint/ Google Slides