Consistently offer professional, friendly and engaging service
Direct and manage all activity related to the Sales department, ensuring all service standards are followed
Responsible for all Sales Colleagues’ achievement of individual goals
Direct all Sales and Marketing initiatives for the hotel
Provide guidance and direction in the development of segment action plans
Be responsible for account management of key market segments
Ensure the achievement of sales objectives on a monthly, quarterly and yearly basis
Review sales contracts, considering the number of rooms, average rate and total revenue objectives of the hotel
Participate in select sales activities both on and off property
Set individual room revenue and/or room night goals
Manage any Sales Incentive Programs
Ensure the integrity of key accounts, the key prospect database and monitoring of the sales software programs for accuracy and thoroughness
Prepare an annual budget for approval and administer that budget in a fiscally responsible manner
Balance operational, administrative and Colleague needs
Follow departmental policies and procedures
Ensure all sales reporting systems are efficient, relevant and coordinated
Areas of responsibility include Sales components in all revenue areas
Recruit and provide appropriate support to new sales employees to ensure their ultimate success
Support Global Sales Offices and monitor the working relationship and production
Identify key customers and establish goals for existing and new key accounts through the establishment of detailed action plans for each of the hotel's market segments
Achieve budgeted room night quotas and average rates set out in the yearly business plan for the hotel
Coordinate the hotel's participation in multiple property and company-wide campaigns
Be knowledgeable about the competitive set and stay on top of market share statistics
Qualifications
8 to 10 years of hotel experience at the property level, with at least 5 years managing sales personnel
Formal University/College education, preference given to those with a hotel management degree; experience in the advertising field and former association with an ad agency is a plus
Proven organizational and communication skills
Knowledge and experience in the tour and corporate IT is essential; familiarity with the convention and leisure market segments is an asset