Senior Copywriter

MatchaTalent

Abu Dhabi

AED 50,000 - 200,000

Job description

Full command of the craft of advertising and promotional copywriting; able to develop fresh, engaging, and well-structured headlines, body copy, and calls to action
Develop creative ideas and concepts
Translate high-level concepts and creative briefs into finished copy
Write clear, persuasive, original copy
Proofread copy to check spelling and grammar
Amend, revise, or redevelop adverts or campaigns in response to feedback
Develop campaign content across multiple mediums including, but not limited to: video, TV, radio, websites, banner ads, social media, print collateral, direct mail, and exhibits
Writing press releases, flyers, brochures, leaflets, online editorial, advice columns, and newsletters
Oversee campaigns through the production stage to completion
Work on several projects at once, sometimes under pressure and often to tight deadlines
Liaise with production companies, photographers, typographers, designers, and printers
Keep up to date with popular culture and trends
Ability to write in a variety of formats and styles for multiple audiences
Liaise with proponents and interpreting their briefs
Present ideas to colleagues and proponents
Ability to grasp complex concepts and make them easily understandable
Ability to analyze large volumes of information and extract key points and messages