Digital Marketing Executive - Waterpark

We are seeking a dynamic and creative Digital Marketing Executive - Waterpark, to support the launch and ongoing digital campaigns for the upcoming Grand Hyatt Dubai Waterpark. You will contribute to the overall digital strategy from the pre-launch, to the grand opening and post-launch of the facility in line with the business objectives.

You will be responsible for the execution of strategy deployed on digital media, related e-commerce activity and driving social strategy for Grand Hyatt Dubai Waterpark. You will work closely with other departments, such as waterpark operations, sales, revenue, F&B, and marketing, to gather relevant data and support all business requirements.

Key Responsibilities

1. Support the digital marketing team to increase brand awareness, drive website traffic, and generate bookings for Grand Hyatt Dubai Waterpark.
2. Create and manage campaigns related to the Waterpark across all channels, including but not limited to SEO, pay-per-click (PPC), metasearch, display, social media, and email marketing efforts.
3. Responsible to update and maintain Waterpark website, ensuring contents are current; work with partnered agencies to ensure website is optimized for search engine and user experience is optimum for driving conversion rates.
4. Responsible to monitor and respond guests’ online feedback, creating a positive relationship with guests through online reputation platforms.
5. Track and report performance; provide actionable insights and recommendations based on data analysis to optimize future campaigns.
6. Collaborate with internal team and stakeholders to develop digital plans.
7. Work closely with external partners for comprehensive strategic recommendations and ensure campaign’s KPIs are achieved across all channels.
8. Stay updated on the latest digital trends and best practices to continually improve marketing efforts.

Minimum Requirements

1. Bachelor’s degree in digital, e-commerce, business, or a related field.
2. Minimum 2 years of experience in a similar role, preferably within the attractions/entertainment industry at an agency or in-house.
3. Strong understanding of digital marketing efforts, including SEO, pay-per-click (PPC), metasearch, display, social media, and email marketing.
4. Creativity, attention to detail, initiative-taker. Graphic design capability is a plus.
5. Excellent communication, project management and analytical skills.
6. Ability to work in a fast-paced environment and manage multiple projects simultaneously.

Take your career to the next level with the opportunity to be part of this exciting launch. If you are passionate about digital marketing and eager to make an impact, we’d love to hear from you!