Who do we need? We are looking for an English copywriter/editor with proven skills in creating written content (both external and internal) for clients in various sectors and for diverse purposes. You must be a strong team player with excellent English writing and communication skills and possess an ability to translate client needs and develop them into content that meets the required objectives. You must be able to do effective online research looking for relevant, recent supporting data, and have a knack for quickly getting to the core of the main message. You must be able to scan through long documents and reports to extract what’s relevant and repurpose existing approved content by blending it with the latest data and news. Your work will directly impact the success of PR campaigns by driving engagement and delivering on KPIs.
What will you be doing? Content planning and development:
Develop content and generate ideas for content that can drive digital/social media and PR campaign success.
Take a client brief or help prepare it to develop a range of content deliverables:
Long-form briefing documents (for media interviews, panel sessions, and fireside chats), Q&A’s, features, perspective pieces, bylines, keynote speeches
Short-form ad hoc quotes for independent news features and social media posts, including thought leadership posts on LinkedIn
Take a lead role to ensure that deadlines are met.
Industry and market knowledge:
Maintain a strong understanding of the client’s business and work to create a good knowledge of developments and trends affecting the client’s industry.
Account team management:
Contribute guidance and ideas for the account teams to implement and develop client work.
What do you need to apply for this role?
5+ years of experience, preferably with a reputed communications agency with Government Clients
Strong English writing skills mandatory
Well-rounded communication skills, a strong ability to write both short and long form content