Area Development ManagerChikn Sales-SampDUAE - IFFCO

Job Summary: JM Sales is responsible for the achievement of category-wise budgeted volumes and value, ensuring Iffco is recognized as a leader in our industry for customer service by effectively driving follow-up of complaints, orders, and all tasks that relate to customer satisfaction.

Roles & Responsibilities

• Jointly agree with channel manager and head that strategy is implemented and regularly evolved to suit the needs of the customer base.
• Identify key customers within their areas and propose a plan to introduce new products and increase the size of business with them.
• Increase the distribution coverage by opening new accounts and evaluating their potential.
• Ensuring debtor days are kept within the set KPIs.
• Ensuring a clear plan is communicated to the collections team so this is not a barrier to further sales.
• Building relationships with customers that are based on a consultative approach and ensure we are seen as a strategic partner rather than a transactional vendor.
• SKU retention on a monthly basis through adding value with exceptional customer service.
• Execute the Channel/customer business plan for his/her area.
• Build and maintain business relationships with customer decision-makers. Ensure orders are communicated to sales coordinators accurately and on time.
• Work closely with the product development team to introduce new products/new applications with customers.
• Guide and lead a team of sales representatives to open new customers.
• Route planning for sales representatives.
• Ensure account receivables are collected on time. Be aware of customers' financial health to prevent bad debts.
• Work with sales representatives to collect overdue amounts.
• Work closely with sales coordinators to ensure high customer service levels.
• Promptly address customer complaints.
• Ensure products are sold according to price lists.
• Advisory role to channel manager for rates negotiations and terms of trade ensuring strategies always focus on adding value, not just reducing price.
• Monitor Customer Performance by tracking customer contribution.
• Act as an active ambassador of IFFCO at the customer and of the customer at IFFCO.

KPIs

• Sales Target (value and volume)
• Customer happiness index
• Additional customers and products
• Revenue growth year on year.

Work Experience Requirement

• 1 to 3 years experience in a similar role in the assigned geography with sales management experience.
• Total Work Experience of 3 to 5 years in the FMCG industry.

Qualification

Bachelor's degree in business or management-related field.

Competencies

• Sales and Distribution Strategy Management
• Negotiation Skills
• Sales Planning
• Business Acumen
• Consumer Behavior
• B2B and B2C
• Communicating effectively
• Self and Team Management
• Planning & Decision Making
• Customer Centricity
• Ownership & Result Orientation