Content Creation: Develop high-quality, engaging, and persuasive Arabic copy for various platforms, including websites, social media, email campaigns, advertising materials, product descriptions, and more.
Brand Voice: Ensure all content aligns with the company’s brand voice and tone, maintaining consistency across all channels.
Editing and Proofreading: Review and edit content to ensure clarity, coherence, and correctness, and ensure it is free from grammatical, spelling, and punctuation errors.
Market Research: Stay updated on industry trends, cultural nuances, and competitors’ activities to craft relevant and appealing content.
Collaborative Work: Work closely with marketing, design, and product teams to develop and execute creative concepts and campaigns.
SEO Optimization: Apply SEO best practices to enhance the visibility of online content and improve search engine rankings.
Content Strategy: Assist in developing content strategies that meet business objectives and engage the target audience.
Knowledge, Skills & Experience:
Bachelor’s degree in Marketing, Communications, Journalism, Arabic Literature, or a related field.
Proven experience as a copywriter, content writer, or similar role, with a strong portfolio of published work.
Native or fluent in Arabic, with excellent writing, editing, and communication skills. Proficiency in English is a plus.
Strong creative thinking skills and the ability to conceptualize unique and engaging content ideas.
High attention to detail and commitment to delivering polished and accurate content.
Familiarity with content management systems (CMS), SEO tools, and digital marketing concepts.
Ability to work collaboratively in a team environment and adapt to different projects and priorities.