E-Commerce Manager - Dubai

Rotana Hotels
Dubai
AED 50,000 - 200,000
Job description
Job Summary:We are currently seeking a passionate and dynamic E-Commerce professional to support the Director of Marketing & Communications and the Corporate Director of E-Commerce in managing online content, increasing web traffic, and identifying marketing opportunities. The role will focus on enhancing the property’s online presence, improving SEO, and driving bookings through digital channels.Responsibilities:
  • Assist in developing strategies to increase traffic through direct and semi-direct online channels, driving revenue and improving key financial and customer metrics.
  • Manage the hotel's online content, ensuring accuracy, brand compliance, and regular updates across all digital platforms.
  • Execute and monitor online campaigns across social media, third-party websites, and other online channels to maximize property visibility and engagement.
  • Conduct regular quality audits of the property's online content, ensuring parity and accuracy across all channels.
  • Assist in managing and optimizing the hotel's SEO strategy to increase web traffic and online bookings.
  • Develop and distribute e-newsletters and other digital marketing materials to promote the property on various platforms.
  • Set up and manage both paid and organic social media campaigns, including contests, to enhance the property's online exposure.
  • Handle online reputation management by monitoring reviews and ensuring timely and professional responses.
  • Identify and evaluate new digital marketing opportunities to increase direct traffic and improve overall online production.
  • Collaborate in developing quarterly E-Commerce action plans, detailing activities designed to boost online engagement and bookings.
  • Analyze competitors' online presence and rate position, recommending strategies to improve the property's digital standing.
  • Assist in executing the annual online marketing and advertising plan, ensuring alignment with property goals.
Requirements:
  • Degree in marketing, advertising, communications, or a related field.
  • Previous experience in a similar E-Commerce or digital marketing role within the hospitality industry is preferred.
  • Strong computer literacy, including proficiency in content management systems, SEO tools, and digital marketing platforms.
  • Excellent communication skills, both verbal and written, with fluency in English; Arabic is a plus.
  • Ability to work independently, with strong organizational and project management skills.
  • Knowledge of online marketing trends, social media management, and online reputation management tools.
  • Creativity, innovation, and the ability to think strategically in a fast-paced environment.
  • Strong attention to detail and ability to conduct audits and quality checks on digital content.
  • Team player with the ability to collaborate effectively with cross-functional teams and departments.
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