Director of Sales

The First Group
Dubai
AED 120,000 - 180,000
Job description

Bachelor of Business Administration(Management)

Nationality: Any Nationality

Vacancy: 1 Vacancy

Job Description

Job Summary:

We are seeking a results-driven and strategic Director of Sales to join our leadership team for the pre-opening of the tallest hotel in the world, located in the iconic Dubai Marina. This role requires an innovative and dynamic leader who will drive revenue growth, lead the sales team, and establish strong relationships with clients to position the hotel as a market leader in luxury hospitality.

Key Responsibilities

Pre-Opening Phase:

  • Collaborate with the pre-opening team to develop and implement the sales strategy for the hotel, ensuring alignment with brand positioning and market expectations.
  • Build and lead a high-performing sales team that will drive revenue and create lasting business relationships.
  • Develop the hotel’s pricing strategy, including group, transient, and corporate business, ensuring maximum profitability.
  • Set up sales processes, tools, and systems to effectively track performance and generate business.
  • Oversee the development and execution of the hotel’s sales and marketing plans.

Revenue Generation and Strategy:

  • Drive top-line revenue growth through strategic sales initiatives across all market segments, including corporate, leisure, group, and events.
  • Develop and implement targeted strategies to secure new business, increase market share, and build brand awareness.
  • Foster relationships with key corporate clients, travel agents, event planners, and other key stakeholders to secure long-term business partnerships.
  • Collaborate with the revenue management team to develop and implement pricing strategies that maximize hotel occupancy and profitability.

Team Leadership:

  • Lead, mentor, and motivate the sales team, ensuring alignment with the hotel’s objectives and brand values.
  • Establish sales goals and monitor performance against KPIs, ensuring the team’s success in achieving targets.
  • Provide ongoing training, coaching, and professional development opportunities to enhance the team’s skills and performance.
  • Create a collaborative and results-driven sales culture within the team.

Market Research and Competitive Analysis:

  • Conduct market research and competitive analysis to identify trends, new opportunities, and potential risks.
  • Use market insights to adjust the sales strategy and adapt to changing conditions, staying ahead of competitors.
  • Maintain a strong understanding of the local and international hospitality market, identifying key demand drivers.

Sales Operations and Reporting:

  • Monitor and report on sales performance, including the effectiveness of campaigns, booking trends, and revenue generation.
  • Ensure all sales activities are tracked and documented in CRM systems to optimize lead conversion and relationship management.
  • Prepare regular sales reports for senior management, providing insights into performance, market conditions, and business opportunities.

Customer Relationship Management:

  • Establish strong, lasting relationships with key accounts and clients to ensure continued business.
  • Oversee the preparation of proposals, contracts, and presentations, ensuring they meet client expectations and hotel standards.
  • Work closely with the operations team to ensure smooth transitions from sales to event execution, ensuring customer satisfaction.
  • Represent the brand in key international industry events - Must be ready to travel.

Desired Skill & Expertise

  • Bachelor’s degree in Hospitality Management, Business Administration, Marketing, or a related field.
  • Minimum of 8-10 years of experience in hotel sales, with at least 5 years in a leadership role in luxury hotels or large-scale properties.
  • Proven experience in hotel pre-openings and managing sales teams to exceed revenue targets is highly preferred.
  • Strong knowledge of local and international markets, including corporate, group, and leisure segments.
  • Exceptional communication, negotiation, and interpersonal skills.
  • Proficiency in sales and CRM systems, with a solid understanding of sales analytics and reporting.
  • Ability to think strategically and implement creative sales solutions.
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