Assists in the development and implementation of the Strategic Plan, Marketing Plan, Budget, and Goals Programme to ensure optimum guest satisfaction, sales potential, and profitability.
Ensures the highest level of guest satisfaction by providing quality guest services and amenities within corporate standards.
Interacts with guests and individuals outside the hotel, including current and potential clients, owning company representatives, community leaders, government officials, travel industry representatives, suppliers, competitors, and other members of the local community.
Coordinates functions and activities with General Manager, Regional Area, and Corporate staff as appropriate.
Manages the functions of all hotel personnel through supervision of the hotel department heads.
Assists in monitoring present and future trends, practices, and systems in the hotel industry, and ensures execution of competitive programmes as directed.
Participates in conducting weekly inspections and ensures physical facilities are kept in optimal condition by full implementation of preventive programmes and judicious planning and management of FF&E as directed.
Ensures emergency procedures are practiced and enforced to provide security and safety for guests and employees.
Monitors applicable laws and regulations, including Health and Safety, and ensures compliance.
Establishes and maintains effective internal communication and meeting structures to ensure optimum teamwork and productivity.
Maintains a prominent level of visibility and involvement in the property and business, social, and governmental communities as appropriate.
Establishes and maintains effective employee relations.
Develops recognition programmes, advertising, and promotional campaigns to obtain the greatest market awareness and patronage.
Reviews energy conservation programmes to ensure minimum energy and utility consumption without sacrificing human comfort.
In the absence of the General Manager, assumes responsibilities as appropriate and keeps the General Manager informed of any unforeseen events that may occur in his/her absence.
Assists in selling the hotel through personal involvement with all potential markets as required.
Ensures environmentally friendly practices are implemented in accordance with the Sofitel & Accor Environmental Manual/local laws and regulations.