Digital Marketing Specialist

Hiring: Digital Marketing Specialist

Location: Sharjah, UAE

We are looking for a talented Digital Marketing Specialist to join our client’s team. Our client is a leading company in the food and FMCG industry, dedicated to delivering high-quality products and exceptional customer experiences. If you’re passionate about crafting impactful digital campaigns and driving brand growth, this role is for you!

About the Role:

The Digital Marketing Specialist will take charge of creating, implementing, and managing innovative digital marketing strategies to enhance brand visibility, drive traffic, and improve customer engagement across online platforms.

Key Responsibilities:

️ Develop and implement digital marketing strategies aligned with business goals.

️ Create and manage high-quality content for websites, blogs, social media, and email campaigns.

️ Optimize website content for SEO and execute paid search campaigns (SEM).

️ Manage social media accounts, including scheduling posts and engaging with audiences.

️ Execute PPC campaigns on platforms such as Google Ads, Facebook Ads, and LinkedIn Ads.

️ Design and execute email marketing campaigns to nurture leads and retain customers.

️ Analyze campaign performance using tools like Google Analytics and prepare actionable reports.

️ Conduct market research and competitor analysis to inform and improve strategies.

️ Collaborate with internal teams to align marketing efforts with overall business goals.

Qualifications:

Bachelor’s degree in Marketing, Digital Media, or a related field.

Proven experience in digital marketing, ideally within the food or FMCG sector.

Proficiency in tools like Google Analytics, Google Ads, and major social media platforms.

Strong understanding of SEO, SEM, and PPC strategies.

Excellent content creation and copywriting skills.

Analytical skills with the ability to turn data into actionable insights.

Creative problem-solver with attention to detail.

Why Apply?

This is a fantastic opportunity to work with a forward-thinking company in the food and FMCG space, where you can contribute to innovative digital campaigns and play a key role in driving the brand’s success.