Digital Marketing Specialist

Job Responsibilities

1. Plan, execute, and optimize digital marketing campaigns across various online channels to drive brand awareness, engagement, and conversion.
2. Utilize expertise in SEO, SEM, social media, email marketing, and content marketing to reach target audiences and achieve business objectives.
3. Analyze campaign performance metrics to make data-driven decisions and continuously improve digital marketing strategies.
4. Conduct market research and competitive benchmarking.
5. Knowledge in marketing automation systems, GA4, MMPs, eCommerce, and mobile apps.