Digital Marketing Specialist

Summary: We are seeking a talented and experienced Digital Marketing Specialist to join our dynamic team. The ideal candidate will have a strong background in digital marketing strategies specifically tailored to the Food & Beverage industry. This role involves developing, implementing, and managing marketing campaigns that promote our products and services, engage customers, and drive sales.

Key Responsibilities:

1. Develop and execute digital marketing strategies to increase brand awareness and drive traffic to our website and social media channels.
2. Manage and optimize paid advertising campaigns across various platforms (Google Ads, Facebook, Instagram, etc.) tailored to the F&B market.
3. Create engaging content for our website, blogs, and social media platforms that resonates with our target audience.
4. Analyze and report on campaign performance using tools like Google Analytics, social media insights, and other relevant metrics.
5. Collaborate with cross-functional teams, including sales and product development, to ensure marketing alignment with business objectives.
6. Stay up-to-date with the latest trends in digital marketing and the F&B industry to leverage new opportunities.
7. Develop and implement a digital marketing strategy.
8. Create visual concepts for promotional activities.
9. Manage the digital marketing calendar.
10. Maintain the online presence and reputation of the company.
11. Oversee the creation and maintenance of social media content.
12. Track digital marketing performance.
13. Create and update digital marketing reports.
14. Oversee the digital marketing budget.
15. Photography and videography creation.
16. Photoshop and designing.
17. Run social media campaigns (Instagram, Snapchat, TikTok).
18. SEO.
19. CRM.
20. Content creation.
21. Handle influencers.

Qualifications:

1. Bachelor’s degree in Marketing, Communications, or a related field.
2. 5+ years of experience in digital marketing, preferably in the Food & Beverage sector.
3. Proficiency in digital marketing tools and platforms (e.g., Google Ads, social media management tools, SEO tools).
4. Strong analytical skills with the ability to interpret data and make data-driven decisions.
5. Excellent written and verbal communication skills ARABIC/ENGLISH.
6. Creative mindset with a passion for the F&B industry.

What We Offer:

1. Competitive salary and benefits package.
2. Opportunities for professional growth and development.
3. A collaborative and innovative work environment.

How to Apply: If you’re passionate about digital marketing and the Food & Beverage industry, we want to hear from you!

Please submit your resume and a cover letter detailing your relevant experience.

Job Type: Full-time

Ability to commute/relocate:

1. Fujairah: Reliably commute or planning to relocate before starting work (Required)

Application Question(s):

1. Have you handled any digital marketing plans for a food and beverage business?

Experience:

1. Digital Marketing: 5 years (Required)
2. Photography, videography & designs: 5 years (Required)
3. Google Ads: 5 years (Required)
4. Time management & project management: 5 years (Required)
5. Social media campaigns: 5 years (Required)
6. Strategic calendar plan: 5 years (Preferred)