Digital Marketing Manager / Assistant Manager – branded 5 star Hotel

Digital Marketing Manager / Assistant Manager – branded 5 star Hotel

Position Title: Digital Marketing Manager / Assistant Manager – branded 5 star Hotel

Key Responsibilities

• Content Creation and Management
• Social Media Marketing
• Search Engine Optimization (SEO) and Search Engine Marketing (SEM)
• Online Advertising and Paid Campaigns
• Email Marketing
• Analytics and Reporting
• Customer Relationship Management (CRM)
• Collaboration with Other Departments
• Influencer and Partner Collaborations
• Stay Updated on Digital Trends

Desired Candidate Profile

• A strong focus on understanding the needs and behaviors of hotel guests and creating marketing strategies that address those needs.
• Accuracy in tracking data, managing budgets, and ensuring the quality of content and campaigns.
• Comfortable with fast-paced environments, adapting quickly to changes in digital marketing trends, platforms, and technologies.
• Focused on achieving measurable results (e.g., increased bookings, enhanced brand visibility, improved ROI).
• Knowledge of the latest trends in the hospitality industry (e.g., personalization, AI in marketing, mobile bookings) and how they impact digital marketing efforts.
• Familiarity with managing relationships and marketing strategies around OTAs like Booking.com, Expedia, as well as driving direct bookings to the hotel’s website.

Employment Type

Full Time

Company Industry

• Hotels
• Hospitality

Department / Functional Area

• Marketing
• Brand Management
• Marketing Research
• Digital Marketing

Keywords

• Digital Marketing