Digital Marketing Manager

ABOUT KERTEN HOSPITALITY

Kerten Hospitality (KH) is an end-to-end lifestyle hospitality operator creating bespoke destinations, experiences and communities while optimising operations and driving profitability for savvy investors with a strong commitment to sustainability. KH transforms destinations through impactful partnerships with Food & Beverage, Retail, Entertainment, Art and Wellness brands with a focus on building Ecosystems, and unique community-centric destinations, which connect International & local travellers. The Group’s current pipeline includes projects in numerous countries in the Middle East, Europe, and North Africa region.

ABOUT THE ROLE

As a Digital Marketing Manager, you will be the creative force behind our digital presence, bringing elegance and innovation to our online platforms. With a strong sense of aesthetics and a talent for crafting engaging digital experiences, you will shape the digital narrative of our products, ensuring that our online presence reflects the same style as the products we showcase.

JOB DESCRIPTION

ASSET & EXPERIENCE:

• Oversee, develop and manage visually stunning and functional online platforms that effectively represent our lifestyle brands.
• Assist in planning and executing digital marketing campaigns, including social media, email, and display advertising.
• Infuse creativity into every digital interaction, ensuring our online platforms resonate with the brand's emotion and essence.
• Coordinate with internal teams and external agencies to ensure campaigns are delivered on time.
• Oversee the creation and curation of high-quality content that embodies the unique selling points of our lifestyle brands.
• Assist in creating, editing, and publishing content across digital platforms, including websites, social media, and blogs.

PEOPLE:

• Foster collaborative relationships with UX designers, ensuring alignment in the creation of intuitive and delightful user journeys.
• Promote a culture of innovation, encouraging team members to experiment and pitch bold ideas that align with industry trends and shifts.

COMMUNITY:

• Leverage social media, influencers, and other digital channels to engage and grow our brand's community.
• Regularly gather and act upon customer feedback, ensuring that our online platforms and strategies remain relevant and engaging.
• Stay engaged with the digital community to keep abreast of emerging technologies, cultural shifts, and digital trends.

GROWTH:

• Drive growth by assisting digital marketing campaigns that highlight the allure of our luxury products.
• Implement SEO optimisation and SEM strategies to increase brand visibility and traffic to our online platforms.
• Continuously innovate and adapt to digital trends, ensuring that our online strategies remain at the forefront of the industry.
• Contribute to the company's growth and success by ensuring that every digital touchpoint is optimised, from content to user experience.

EXPERIENCE & SKILLS

• Bachelor’s degree in marketing, Digital Media, Fashion, Hospitality or related field.
• Previous hands-on experience in digital management within the luxury or lifestyle sectors.
• Ability to effectively manage GA, Meta, and Google Ads.
• Deep understanding of lifestyle market trends, consumer behaviour, and the ability to translate these insights into compelling digital strategies.
• Impeccable taste and a discerning eye for design and aesthetics.
• Exceptional English command and communication skills, with the ability to convey the allure of our brands through digital channels.

JOINING OUR TEAM MEANS:

• Competitive Compensation: A rewarding package tailored to your experience.
• Career Growth: Opportunities for advancement within our dynamic organisation.
• Inclusive Environment: A vibrant and inclusive workplace that encourages collaboration.