1. Content creation will be in-house and not outsourced.
2. The regional team in UAE and Egypt will support content creation for the entire region and verticals.
3. The role will be responsible for content that includes written content/copywriting, graphic/creative design, and motion design.
4. This role will set direction, initiatives, roadmaps, and plans for this segment under the Marketing Brand.
5. High internal and external stakeholder management, including CEO, COO, MDs, DH, and external suppliers.
6. This role will also manage the budget and spending per country on a quarterly basis for campaign rollouts.