Content Manager

Join Rapid Global Growth (RGG), a dynamic international e-commerce group, at our Dubai headquarters. As the technology and operations powerhouse behind Puffy - a Top 5 US mattress brand and one of North America's fastest-growing D2C companies - RGG drives innovation in global e-commerce. Since Puffy's launch in 2016, we've supported its remarkable 100% YoY growth, earning recognition from Forbes, Entrepreneur.com, and TechCompanyNews.

Rapid Global Growth (RGG), the innovative force powering successful e-commerce brands like Puffy, is seeking an exceptional Content Manager to join our executive team in Dubai. In this role, you'll lead our content strategy and team of copywriters to drive meaningful revenue growth through high-converting content across our digital channels. Your expertise in data-driven content optimization and team leadership will be crucial in shaping the voice that helps millions of Americans discover their perfect sleep solutions.

Why joining us could be the next best step in your career

• Get hired within 2 weeks: Typically, we extend a job offer within two weeks from a candidate's initial application to Puffy.
• Unmatched compensation: Max monthly salary of upto 35,000 AED + up to 10% monthly bonus.
• 100% Tax-Free income: Relocate to Dubai, and you keep ALL your earnings.
• Seamless relocation: We offer full relocation support, including flights, visa sponsorship, and two weeks of hotel accommodation on arrival.
• Embrace Diversity & Inclusion: We are committed to building and maintaining an inclusive and diverse company with 16+ nationalities currently in our Dubai team.
• Rapid business expansion: Puffy's headcount increased by 10% in 2023, demonstrating our substantial growth potential.
• Forbes Member CEO: Gain valuable experience working with a CEO who is a member of the Forbes Council.
• Prime Location in Dubai: You will work full-time at our state-of-the-art, centrally located office space in the center of Dubai Internet City.
• Health & Lifestyle: We prioritize a healthy lifestyle. On top of world-class health insurance (dental & vision included), our canteen is stocked with organic snacks, juices, fruits, tea & coffee.

Responsibilities:

• Create and execute data-backed content strategies that move key conversion metrics
• Transform customer insights into compelling narratives that drive action
• Lead A/B testing initiatives to continuously optimize content performance
• Spearhead conversion-focused content creation across marketing channels including web, email, and social media
• Analyze content performance and identify conversion optimization opportunities
• Collaborate with marketing, design, and product teams to maximize conversion potential
• Lead and mentor a team of copywriters, fostering their growth and development
• Pioneer innovative approaches to conversion-centered storytelling
• Stay ahead of industry trends to maintain our competitive edge

Requirements:

• 5+ years of experience driving conversions through strategic content
• Track record of increasing conversion rates through data-driven content optimization
• Demonstrated success leading and developing high-performing content teams
• Sharp analytical mindset for identifying optimization opportunities
• Knowledge of CRO best practices to impact content
• Understanding of US market preferences and purchase behaviors
• Excellent written and verbal communication skills in English
• Experience with content management systems and digital marketing tools
• Ability to work effectively under deadlines and manage multiple projects

What's next

Click Apply to start your application today! We've optimized our recruitment process into 3 simple steps. We want to ensure that all applicants have a fair and equal chance, so we use our Phase 1 online assessment. This minimizes unconscious bias in our hiring process. Successful candidates will be invited to Phase 2 within one business day of the successful completion of Phase 1.

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