Consistently offer professional, friendly, and engaging service.
Direct and manage all activity related to the Sales department, ensuring all service standards are followed.
Responsible for all Sales Colleagues' achievement of individual goals.
Direct all Sales and Marketing initiatives for the hotel.
Provide guidance and direction in the development of segment action plans.
Be responsible for account management of key market segments.
Ensure the achievement of sales objectives on a monthly, quarterly, and yearly basis.
Review sales contracts considering the number of rooms, average rate, and total revenue objectives of the hotel.
Participate in select sales activities both on and off property.
Set individual room revenue and/or room night goals.
Manage any Sales Incentive Programs.
Ensure the integrity of key accounts, the key prospect database, and monitoring of the sales software programs for accuracy and thoroughness.
Prepare an annual budget for approval and administer that budget in a fiscally responsible manner.
Balance operational, administrative, and Colleague needs.
Follow departmental policies and procedures.
Ensure all sales reporting systems are efficient, relevant, and coordinated.
Areas of responsibility include Sales components in all revenue areas.
Recruit and provide appropriate support to new sales employees to ensure their ultimate success.
Support Global Sales Offices and monitor the working relationship and production.
Identify key customers and establish goals for existing and new key accounts through the establishment of detailed action plans for each of the hotel’s market segments.
Achieve budgeted room night quotas and average rates set out in the yearly business plan for the hotel.
Coordinate the hotel’s participation in multiple property and company-wide campaigns.
Be knowledgeable about the competitive set and stay on top of market share statistics.
Qualifications:
8 to 10 years of hotel experience at the property level, with at least 5 years managing sales personnel.
Formal University/College education, with preference given to those with a hotel management degree. Experience in the advertising field and former association with an ad agency is a plus.
Proven organizational and communication skills.
Knowledge and experience in the tour and corporate IT is essential; familiarity with the convention and leisure market segments is an asset.