Category Marketing Manager

To apply, please check the link below:

https://jobs.reliancerecruiters.com/job/view/category-marketing-manager

We are looking for a Category Marketing Manager for one of our FMCG clients (Edible Oil & Fats: Olive Oil, Vegetable Oil, Ghee, Butter, etc.) based out of Dubai.

Job Description:
Manage the categories efficiently through a well-developed marketing plan leading to an increase in volume, value, and profitability. Develop the yearly marketing activity plans for the categories. Manage the P&L of the categories. Be the right brand ambassador who drives equity, awareness, and off-take.

Education & Experience:
Bachelor's Degree in Marketing
3-5 years of experience in brand management and marketing, preferably with trade marketing and sales knowledge in FMCG.

Skills and Competencies:

• Analytical skills and attention to detail
• An understanding of trends and an ability to respond to customers' wishes
• Creativity and an ability to produce innovative and original ideas
• Team working skills
• The ability to manage and allocate budgets
• Written and verbal communication skills
• Experience with and an understanding of market research
• Time and project management skills, including the ability to work on multiple projects at the same time
• An ability to think strategically and come up with campaigns

Responsibilities:

• Responsible for the overall performance of categories, equity, distribution, and sales
• Responsibility for the P&L of the categories
• Market analysis and product launches
• Monitoring the marketing activities performance and measuring the success of campaigns
• Developing reports
• Developing consumer packaging and promotional packaging
• Managing category budgets
• Organizing events such as product launches, exhibitions, and product shoots
• Individual Performance Measures