Campaign Manager Bilingual

We are seeking a dynamic and results-driven Campaign Manager with strong copywriting skills to join our marketing team. In this role, you will be responsible for planning, executing, and analyzing marketing campaigns across various channels. Your exceptional copywriting abilities will be key to creating compelling content that drives engagement and conversion.

Key Responsibilities

Campaign Strategy and Planning:

1. Develop, execute, and manage comprehensive marketing campaigns to promote products and services.
2. Collaborate with cross-functional teams to align campaign strategies with business goals and objectives.
3. Conduct market research to identify target audiences and key messaging points.

Content Creation and Copywriting:

1. Craft clear, persuasive, and engaging copy for a variety of marketing materials, including emails, landing pages, social media posts, advertisements, and more.
2. Ensure all copy is consistent with brand voice and style guidelines.
3. Work with designers to create visually appealing and effective marketing collateral.

Campaign Coordination:

1. Coordinate the production and delivery of campaign assets across multiple channels.
2. Monitor and manage campaign budgets to ensure cost-effectiveness.
3. Implement A/B testing strategies to optimize campaign performance.

Performance Analysis:

1. Track and analyze campaign performance metrics to measure success and ROI.
2. Prepare and present detailed reports on campaign outcomes to stakeholders.
3. Use data-driven insights to refine and improve future campaigns.

Collaboration and Communication:

1. Liaise with internal teams, including sales, product development, and customer service, to ensure cohesive messaging and campaign integration.
2. Manage relationships with external vendors and partners to support campaign activities.

Education and Experience:

1. Bachelor’s degree in Marketing, Communications, Journalism, or a related field.
2. 3+ years of experience in a campaign management role, preferably within a fast-paced environment.
3. Proven experience as a copywriter with a strong portfolio of work.

Skills and Competencies:

1. Exceptional writing, editing, and proofreading skills with a keen eye for detail.
2. Strong project management skills with the ability to manage multiple campaigns simultaneously.
3. Proficiency in using marketing automation tools and analytics platforms (e.g., HubSpot, Google Analytics).
4. Creative thinking and problem-solving skills.
5. Excellent interpersonal and communication skills.