Associate- Site Merchandiser

You will manage/create/remove categories and collections on the website.

Manage product recommendation and personalization tools.

Ensure consistency of product SKUs and labels with ERP system.

Align with the Online Brand Strategy plan and assist the dedicated teams on operational actions for:

1. Acquisition
2. Promotion
3. Retention
4. Communication

Liaise with the purchasing team for new launches (in line with all stores).

Liaise with the commercial team for new brands listing.

Manage the launch of products, including:

1. Content request from brands
2. Stock request from purchasing team

Ensure all promotions are active online (including discount promotions, GWP, and PWP by country).

Merchandising on Site

• Utilise sales and customer analytics to decide how products should be displayed online to maximise sales.
• Guarantee optimum brand presentation in homepages, landing pages and product descriptions.
• Product assortment by best sellers, unsung heroes, and new launches to optimize sales.
• Filters and main menu navigation update.
• Homepage banners and content update to guide customers to our current promotions, newness, product recommendations, and best sellers.
• Optimizing product pages including product imagery, monitoring reviews, cross-sells/upsell, and product page ‘special offer’ banners.
• Optimize the catalogue to increase conversion rates.