Associate Marketing Manager

Roles and Responsibilities

Job Purpose

• Ensure the marketing initiatives are constantly tracked
• Raise concerns and delays to the senior manager – Corporate marketing
• Ensure updated online/offline media on ALDAR relevant Marketing platform

Roles & Responsibilities

• Liaise with assigned agencies including media buying and creative agencies
• Regular audit for online (Intranet, Aldar website, community portal), and offline owned media and liaise internally with the digital team to ensure content is updated as needed
• Overall online and offline content proofreading (writing if needed)
• Regular audit of available marketing stock in storage (forms, brochures, owned assets, etc.) on a monthly basis
• Oversee and report the condition of outdoor assets inclusive of on-site flags, hoarding, etc. (sites under construction, ready site) and ensure that the brand is as per ALDAR current policy
• Manage the marketing archive and the accuracy of the working folder (updated material)
• Follow up on overall production status timelines (such as brochures, stands) and raise red flags when needed
• Monitor the marketing calendar and Corporate project(s) progress, raise red flags to the senior manager
• Monitor the budget expenditures vs. planned and report periodically to the Senior manager – Corporate Marketing
• Manage all requisitions, permits, badges and forms on behalf of the marketing team

Skills & Qualifications

RELATED YEARS OF EXPERIENCE
Min of 6+ years of working experience in marketing preferably in a real estate sector.

Field Of Experience

• Proficient in MS Office Applications
• Experience in real estate or private sector preferable

Technical And Interpersonal Skills

• Excellent attention to detail and proven creative skills
• Fluent in English and preferably Arabic
• Ability to deliver under pressure and work on multiple tasks

Desired Candidate Profile

A Senior Associate in Corporate Marketing typically possesses a range of skills, including:

1. Strategic Planning: Ability to develop and implement marketing strategies aligned with business goals.
2. Market Research: Proficient in analyzing market trends, customer needs, and competitive landscapes.
3. Brand Management: Experience in managing brand identity and ensuring consistent messaging across channels.
4. Digital Marketing: Knowledge of SEO, PPC, social media, email marketing, and analytics tools.
5. Content Creation: Strong writing and editing skills for crafting compelling marketing materials.
6. Project Management: Ability to manage multiple projects, timelines, and budgets effectively.
7. Collaboration: Experience working with cross-functional teams, including sales, product development, and design.
8. Data Analysis: Proficient in using data to measure campaign effectiveness and make informed decisions.
9. Communication Skills: Strong verbal and written communication skills for presenting ideas and collaborating with stakeholders.
10. Creative Thinking: Ability to generate innovative ideas and solutions to engage target audiences.

These skills help drive successful marketing initiatives and contribute to the overall growth of the organization.