Associate Director, External Relations - Stern at NYUAD

Position Summary

UAE nationals are encouraged to apply

NYU Abu Dhabi (NYUAD) seeks to appoint an Associate Director of External Relations to join the new Stern at NYUAD team, reporting to the Associate Dean of Administration and Planning.

NYU Stern School of Business and NYUAD have partnered to offer the Stern at NYUAD one year full-time MBA program. The launch of the program signifies a new era of advanced business education that will support the growth of knowledge-based economies in the region.

The Associate Director of External Relations will lead the public relations and marketing efforts for Stern at NYUAD. This person will oversee and manage all efforts designed to enhance the visibility, reputation, and public engagement of Stern at NYUAD with key stakeholders including prospective students, alumni, corporate and government partners, and the broader community. This role will lead marketing and communications initiatives, plan and execute events, and work with the NYUAD team to facilitate media engagement. This role will work closely with the teams at NYU Abu Dhabi and NYU Stern in New York to ensure messaging and brand alignment across the university.

Key Responsibilities:

Marketing and Communications

1. Develop, manage, and execute comprehensive communications strategy to promote Stern at NYUAD full-time MBA program, as well as the achievements of its faculty, students, and future alumni
2. Work with NYUAD External Relations team to create compelling content for various platforms, including the Stern at NYUAD website, social media channels, brochures, and any other marketing collateral
3. Collaborate with internal teams including Admissions, Faculty, Programs and Student Experience, and Development and Alumni Relations to ensure messaging consistency and strategic alignment

Event Management

1. Plan, coordinate, and execute a diverse range of events including speaker series, conferences, workshops, admissions and alumni receptions, among others
2. Collaborate with internal and external stakeholders to align events with strategic objectives
3. Oversee event promotion, attendee outreach, and event logistics for key events
4. Develop event protocols for Stern at NYUAD
5. Evaluate event success

Media Relations

1. Work with NYUAD Media Relations team to ensure that newsworthy stories are pitched
2. Work with NYUAD Media Relations team to monitor media coverage of Stern at NYUAD and identify industry trends that present opportunities for the program

Stakeholder Engagement

1. Work closely with the NYUAD External Relations team to ensure alignment with overall University goals, branding, and messaging
2. Work with Stern at NYUAD’s government partners to ensure appropriate alignment

Required Education:

1. Bachelor's degree in relevant subject

Required Experience:

1. Minimum of 7 years experience in marketing, communications, media, and public relations
2. Excellent written and oral communication skills
3. Excellent attention to detail in all aspects of work
4. Ability to collaborate with a variety of stakeholders
5. Ability to thrive in a fast-paced start-up environment where a proactive attitude is key, and there are multiple priorities at once