Assistant Brand Manager - Emirati Graduate Program

Assistant Brand Manager - Emirati Graduate Program

Company description

Ferrero is a family-owned company with a truly progressive and global outlook and iconic brands such as Nutella, Tic Tac, Ferrero Rocher, Raffaello, Kinder Bueno and Kinder Surprise. As the love for our brands continues to grow, so too does our global reach. Represented in more than 50 countries, with products sold in more than 170, the Ferrero Group is loved by generations around the world. The secret to our global success? 40,000 dedicated employees who celebrate care and quality to craft a business, careers and brands we are proud of. Join us, and you could be one of them.

Diversity Statement

Ferrero is committed to building a diverse and inclusive culture in which all employees feel welcomed and appreciated and have the same opportunities. We believe all of our people are equally talented in their own way. In nurturing the curiosity and natural abilities of our employees, we provide them, generation after generation, the means to succeed personally and professionally, enabling them to craft their journey at Ferrero. The diversity of our talents is what makes our work environment multicultural, innovative and highly rewarding.

About the Role:

Ferrero is excited to offer an incredible opportunity for recent graduates in the UAE to kickstart their careers in Marketing and Trade Marketing.

Based in the vibrant city of Dubai, this role is part of Ferrero's commitment to support and nurture young talent through a structured two-year rotational program.

As part of the Marketing and Trade Marketing team, you will embark on a dynamic journey through two different departments. This two-year rotational program includes one year in marketing as Assistant Brand Manager (ABM) and the second year in Trade Marketing as POS (Point of Sale) Development & Implementation Specialist.

Main Responsibilities:

On the first year, as an Assistant Brand Manager (ABM) you will assist the Brand Manager in daily brand management tasks. Responsibilities include creating tracking files and presentations for the Marketing Manager, conducting business analysis, and recommending improvements based on brand performance data. The ABM will also track marketing expenditure, oversee minor executions like sampling plans and smaller market activities, and liaise with other departments (Trade Marketing, Sales, Consumer Shopper Understanding, and Supply Chain) as needed. Additionally, the ABM will coordinate with agencies on brand campaigns and support content development with external production agencies.

The second year in Trade Marketing bridges Sales & Marketing strategies and objectives. It is a pivotal role in fostering brands’ advocacy via strong shoppers’ engagement programs and instore activations. The successful candidate will foster interdepartmental relations and ensure target attainment. As a POS Development and Implementation Specialist, you will create impactful POSM concepts and solutions for the OOS activities, develop and optimize hard and soft POSM (including permanent visibility projects) ensuring efficiency and creativity whilst ensuring on-time delivery across GCC countries. You will also analyze post-execution data and report insightful finding to support future activations optimization focusing on coverage, quality of execution and wastage reduction.

Who we are looking for:

To succeed in this role, you need a Bachelor's Degree in Marketing or Business. You should also have excellent communication skills and strong organizational abilities. Being adept at managing projects and creatively presenting your work is essential as well.

How to be successful in the role and at Ferrero:

Consumers, quality and care are at the heart of everything we do. So, to be successful at Ferrero, you’ll need to be just as consumer and product centric as we are - dedicated to crafting brilliant results for consumers around the world.